As COVID-19 has dramatically impacted all aspects of daily life, there remains a widening gap and need for community support around the world. This interconnectedness presents a dilemma, as the world is more in need of volunteers and extra hands than ever before. While vaccines are rolled out and many
How Technology Is Transforming the Way We Run (and Win!) Down Ballot Races
This afternoon, SpeakEasy’s Danielle Winterhalter joined NGP VAN‘s Chelsea Peterson, Netroots Nation’s Executive Director Raven Brooks, Ohio House Democrats’ Executive Director Aaron Fisher and Russ Swindell of Public Policy Polling to lead a discussion on how campaign managers and organizers can leverage technology as they fight budget constraints and tight timelines to communicate and organize in their local communities.
The conversation highlighted new tools, tested digital strategies and the power of smart targeting with strong data to illustrate how technology is bringing large budget, top-of-the-ticket best practices to down ballot races.
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The world of digital advertising throws around a lot of jargon. There is a constant flow of acronyms, technical terms, and insider language that can be overwhelming to anyone outside this landscape looking to either get involved in or manage digital strategy for a campaign. So, in this series, we’ll
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