Direct mail isn’t going anywhere yet. According to a recent report, the industry is continuing to grow year over year. And as more and more digital privacy laws take effect, some media experts are forecasting the rise of “old school” media tactics — such …
As digital best practices and media tools evolve, SpeakEasy is helping campaigns and causes stay up to speed with the latest landscape changes. Our media strategists are always looking for ways to bring the latest digital capabilities to Democratic campaigns across the Country — …
With thousands of school board seats up for election in 2023, candidates nationwide are running to help determine the future of education for their communities. The candidates, their teams, and the organizations that support them are coming together to communicate with voters about the impact …
With the continued rise of video advertising in the digital world — political campaigns are focusing on the most impactful ways to place key messages in front of target audiences. Video content can be posted across organic platforms (Twitter, TikTok, Meta, and YouTube, to name …
In fast-moving political campaigns, a key challenge is often gathering and aggregating data to make informed optimization decisions. For example, should a campaign shift budget to increasing the frequency of their intro video, or route funds toward their fundraising-focused Facebook campaigns? One of the best …
As we kick off 2023, we wanted to share a round-up of 2022’s most viewed blogs for anyone doing a little start-of-the-year reading! Check them out below: School Board Campaigns at Any Budget: Join our Head of Client Strategy, Kees Nordin, for a rundown …
As 2022 comes to a close, political campaigns are ramping up ahead of crucial 2023 election dates. From school boards to State Legislatures, there are thousands of important state and local elections taking place next year — proving that there are truly no off …
As we look toward next year, media strategists across the country are analyzing what worked most effectively in the Midterms — and how those learnings shape plans for 2023 and beyond. Our team is no different: and we’re looking back to help pinpoint what …
It’s go time. With Midterms right around the corner, there is no better time to craft media strategies that will move voters to the polls. And with SpeakEasy, creating effective media programs has never been easier. This October, make sure you have messaging built …
