Two words: GET AHEAD.
Whether you’re working on a campaign or in politics more broadly, you know how busy election season gets. To get ahead of the stresses of campaign season, our team built a plan to designate which roles we would hire mid-season, if we found ourselves needing more teammates on board. We built out this plan about 4 months prior to the election. For new team members coming aboard mid-cycle, we oriented hiring towards:
1. Areas of the organization that will be busiest.
If you’re on a campaign, do you have enough people to manage volunteers both in-person AND online? Who on your team is vaccinated and who would prefer to stay at home until they are?
If you’re working at a political tech company or cause-based organization, which teams will be in most demand when business is pouring in? For example, who can fix the website if it is glitching? Who can support customer inquiries? Build out a plan for scaling each of these segments of your organization. Work with teammates in those roles right now to see what their biggest fears are and how easy it would be to train a new team member.
2. Segmented tasks that are critical but not part of a larger system.
What are aspects of each team member’s job that are easily peeled away and learned by new team members? For example, training someone in drafting social media copy might be easier than training someone on the nuances of digital ad buys.
A note on training in hybrid environments: Training in a hybrid environment can be tricky, especially for campaigns that are managing people or volunteers both in-person and online. Think through what your trainees need to know and how they will experience the training. Are they participating in the training online, but will be executing a socially distanced canvass event in-person? Are they participating in the training in-person, but will be executing a phone bank individually from home? Are there participants both in-person and online at an outdoor fundraiser?
These nuances can get really complicated. In our experience, if you are trying to conduct an event that has both remote and in-person components, the remote participants often have (or feel that they have) a lesser experience. Be sure to think through how you are including them and alter logistics accordingly to ensure positive experience for all.
Are you sending weekly marketing or fundraising emails? Are you hosting zoom phone banks? Automate those communication systems so it is one less thing to worry about mid-week.