In January’’s “What We’re Reading,” the SpeakEasy team is all about content — how to produce it, where folks are consuming it, and which ad formats are successfully shifting audience behavior. Dive in here: Why vertical videos make a difference in your content. With 57% of global video views coming from mobile
Digital Politics Podcast: Squeezing Costs Out of Direct Mail with Bergen Kenny
SpeakEasy Political CEO Bergen Kenny spoke with Karen Jagoda of the Digital Politics podcast to talk about SpeakEasy and political mail. She shared that in the digital age, print pieces still have an important role to play and can be the last message seen before a voter makes up their mind about a candidate.
Listen to the podcast below, and check out more from the Digital Politics Podcast here.
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In December’s “What We’re Reading,” the SpeakEasy team is sharing the articles we read this month around AI regulation, victories in voter registration efforts, and the shift in how people are consuming the news. Stay tuned for our first edition of 2024 next month — and in the meantime, we’re wishing
This month, our team is diving into cookie-less targeting challenges and opportunities, shifting ad platform dynamics, and the impact of the Democrat’s focus on sustainable and actionable data sharing in shaping next year. Disney Expects to Pay Comcast at Least $8.6 Billion to Buy Out Hulu Stake, Final Price Tag Could