With nearly 3 billion monthly active users across the world, Facebook is an incredibly valuable political marketing tool. With its ability to both target specific lists, interest-based audiences, and ‘look a like’ segments – Facebook can be leveraged to advance political messaging & increase audience engagement. As attention has rightly
SpeakEasy Staff Spotlight: Isabella Jaye
Name: Isabella Jaye
Position: Director of Strategic Partnerships
Current city: San Francisco, CA
What do you like most about working at SpeakEasy?
I love the energy that I get from coming to work every day – even when much of the last year has been conducted through a computer screen. Our team, our clients, and the other companies we partner with bring a passion for Democratic politics with them and I feel incredibly fortunate to get to work alongside so many talented people.
Where are you based and what’s your favorite thing to do in your city?
I was born and raised in San Francisco – with brief detours to New Orleans for college and New York City after graduation – and get to live here again as part of the SpeakEasy team. One of my favorite things to do in the city is to go on a long walk through the different neighborhoods, stopping along the way for coffee (or wine & oysters, depending on the hour!).
Congrats on being selected as a Coro Women In Leadership 2021 participant! Why did you choose to apply and what are your biggest takeaways from the program this far?
Coro’s Women in Leadership program has been one of the highlights of my 2021 and has given me an incredible opportunity to connect with talented Bay Area women. The program offers a unique experience to pause from our busy schedules and think intentionally about our roles as leaders and how we encourage and mentor others in their leadership. I’m always looking to learn new skills and understand new perspectives, and one of my biggest takeaways from the program is the importance of asking thoughtful and nuanced questions when seeking to learn something new or understand a complicated problem.
I can’t say enough great things about the program (which is currently accepting applications for their next cohort!) – and Bay Area colleagues: reach out if you or someone you know is interested and I’d love to chat about my experience!
Describe SpeakEasy in 3 words.
Collaborative, innovative, supportive.
What’s been your favorite project to work on at SpeakEasy?
With almost three years with this awesome team, it’s tough to pick just one! One of my top favorite experiences is working with our partner organizations to create training programs for Democrats running up and down the ballot.
What’s something most people don’t know about you?
I have a little bit of a scented candle problem – with many, many currently overtaking my coffee table. My collection comes from different trips and gifts from friends and families – and I’ll often have one burning in the background during a conference call or while I’m working on a project.
In a post-COVID world, where are you excited to travel first?
Absolutely anywhere with good food and a beach. I also love exploring both new places and discovering hidden gems in places I’ve already been – so I’m hoping to re-plan my postponed 2020 trip to Bali and find time to head to New York to revisit all my old favorites.
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