In January’’s “What We’re Reading,” the SpeakEasy team is all about content — how to produce it, where folks are consuming it, and which ad formats are successfully shifting audience behavior. Dive in here: Why vertical videos make a difference in your content. With 57% of global video views coming from mobile
Catch the Replay: Getting Started with Meta Verification Webinar
As political candidates across the country communicate with voters across 2023 elections, Meta (Facebook and Instagram) verification is an important step to be able to run paid advertising.
The platforms require political advertisers to complete a verification process in order to run ads — and our team is excited to share a replay from our new webinar series breaking down the policy and how to get verified.
The webinar, led by SpeakEasy Senior Media Strategist Anam Khan, offers candidates and campaign teams with actionable steps to complete the process and tips for troubleshooting inevitable issues.
In the webinar, our team also highlighted available resources for candidates and campaign teams working through the verification process:
Social Checklist For Campaigns: As social media platforms continuously update their page and disclaimer set-up processes, we’ve created a checklist to help get you started on social media.
Meta’s GPA Support Portal for Concierge Help: Contact Meta directly for advertiser and page-level support questions.
Meta’s Election FAQ Page: A useful hub for frequently asked questions surrounding disclaimers and advertiser verification.
If you missed the webinar, catch the replay above and follow us on Twitter (@SEPolitical) for upcoming 2023 webinar dates.
You can also book a time below to speak directly with a member of our team and learn more about how we can support your media needs — we’re looking forward to connecting.
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In December’s “What We’re Reading,” the SpeakEasy team is sharing the articles we read this month around AI regulation, victories in voter registration efforts, and the shift in how people are consuming the news. Stay tuned for our first edition of 2024 next month — and in the meantime, we’re wishing
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