SpeakEasy Spotlight: Betsy Hoover, Higher Ground Labs Here at SpeakEaasy, we’re all about using technology to amplify down-ballot candidates and causes. Our SpeakEasy Spotlight series features some of our favorite leaders and entrepreneurs in the down-ballot political space. We’re proud to work alongside other innovators who are using technology to
What’s New at SpeakEasy Political in 2020
In 2019, SpeakEasy Political integrated our mail and digital tools within one easy-to-use site – a new approach that now makes it even easier for campaigns and progressive causes to launch media programs across multiple platforms.
SpeakEasy Political is now the only online advertising solution for Democratic political candidates, organizations and ballot initiatives that integrates digital media, voter data and direct mail.
See What Else is New at SpeakEasy for 2020:
A Unified Experience
We now have just one site that is home to our direct mail and digital media products! Using your single login, you can create professional-quality political media quickly and effectively.
Almost all winning political campaigns use a combination of direct mail, digital ads and social media in their paid media strategy. Our unified site makes it simple to execute a multi-channel approach that is powered by proven ad templates and the Democratic leaders in voter data.
Our New Campaign Playbook
We want to make sure our clients know how to construct a winning campaign from day one all the way through Election Day.
That’s why our three free e-books are tailored to first time candidates or people thinking about stepping up and running for office in 2020.
The e-books cover topics such as preparing to run, building your “kitchen cabinet” and executing an effective GOTV (Get Out the Vote) media push.
In our new Campaign Playbook portal, you can download our e-books or book a time to talk to an expert.
An Updated Pricing Page
We know that when launching a political campaign, good budgeting is key. That’s why SpeakEasy’s pricing is completely transparent – with no monthly retainers or surprise add-ons – and the amount you check out with is the final amount you pay.
Our new direct mail and digital media pricing page includes price breakdowns for mail and an explanation of our transparent CPM-based digital pricing.
New Templates for 2020
The SpeakEasy design team has been working overtime to update our template galleries with new campaign-tested creative to win in 2020. We’re rolling out everything from name ID, to issue-based to matching mail and digital templates so you can coordinate your messaging across your program. Check some of them out here!
Don’t see exactly what you’re looking for in our template galleries?
Get in touch and one of our account managers will help you design an at-cost custom program through our team of graphic designers.
Even More Premium Inventory Deals
And finally, our media team is always working closely with our Demand Side Platform (DSP) partners to make sure our client’s ads are appearing in the best placements throughout the web and that we’re negotiating the most favorable rates. Using SpeakEasy, your ads appear on brand-safe sites throughout the internet and top sites are generally in the news, entertainment and sports verticals.
Wondering how we place your digital ads? Check out our blog post detailing how digital media is bought and sold.
As always, please feel free to get in touch if you have any questions on how to use SpeakEasy Political to win your campaign – our account managers are standing by to help!
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Solid research is a prerequisite for winning your political campaign. Team SpeakEasy is here to help you dive in and learn exactly what you need to research to win your bid for office. Keep reading for a few of the tips you’ll find in 101 Steps to Victory: A How-To
Our Facebook ad templates are here – and they’re complimentary when you create an account with SpeakEasy! Our users now have access to campaign and poll-tested Facebook templates that will help power your social media efforts without the expensive art costs. Use these ads for your organic or boosted posts,
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