Get Out the Vote (GOTV) weekend is almost here! Even as voters continue to vote early and through mail — the weekend before Election Day is still an often-pivotal time to energize and mobilize your electorate. And in our increasingly digital world, technology has opened up new avenues to connect
Political Jargon Roundup
As campaigns around the country ramp up for November 2022, now is the perfect time to brush up on your political jargon — and Team SpeakEasy has got your back! Here’s a quick roundup of resources that will bring you up to speed on the lexicon of political advertising.
From digital ad strategies and performance to mail terminology that’s typically reserved for the post office, we’ve got everything you need to brush up on your knowledge:
- Digital Jargon, Explained: Your Digital Ad Strategy
- Digital Jargon, Explained: Components of Your Digital Ad
- Digital Jargon, Explained: Voter Targeting for your Political Campaign
- Digital Jargon, Explained: Interpreting Ad Performance
- Digital Jargon, Explained: Types of Digital Ads
- Direct Mail Jargon, Explained: A Glossary of Mail Terminology
If you still find any of this jargon to be slightly intimidating or confusing, do not hesitate to shoot us a message to [email protected]. We’re always here to help!
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